The Washington Post announced the debut of Zeus Prime, which The Post said, is “a groundbreaking premium ad-buying network that connects brands and top U.S. publishers in a real-time marketplace. The self-service platform provides publishers with a turnkey ad...
The Washington Post today announced Zeus Prime, an automated way for advertisers to buy premium advertising against highly viewable inventory directly on The Washington Post in real-time. In a guest blog post, The Post’s VP of Commercial Technology and Development...
The Washington Post has completed rollout of Zeus, its speed-focused advertising technology which, states the Post delivers “an optimal ad experience for both brands and users. With Zeus, all advertising on The Washington Post—including mobile, desktop and...
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