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# The Washington Post to pause X advertising
- URL: https://capitolcommunicator.com/the-washington-post-to-pause-x-advertising/
- Published: 2023-11-29T18:18:10.000Z
- Updated: 2026-10-08T23:46:02.000Z
- Author: Capitol Communicator
- Tags: Advertising, Social Media, #wp-top-center-sponsored, #Import 2026-10-08 18:53

**The Washington Post will pause its advertising on X,** a spokesperson told [Washingtonian](https://www.washingtonian.com/2023/11/28/the-washington-post-will-pause-its-advertising-on-x/?utm%5Fsource=Poynter+Institute&utm%5Fcampaign=26e9502470-11292023+-+The+Poynter+Report&utm%5Fmedium=email&utm%5Fterm=0%5F-03a789e9c7-%5BLIST%5FEMAIL%5FID%5D).

The decision, continues Washingtonian, follows owner [Elon Musk’s bizarre embrace of the utterly debunked “Pizzagate”](https://www.washingtonpost.com/technology/2023/11/28/pizzagate-musk-twitter-x-controversy/?ref=capitolcommunicator.com) conspiracy theory and that *“*It’s not really worth going into the mechanics of what led one of the world’s richest people down the same dumb rabbit hole that caused Edgar Maddison Welch to enter Comet Ping Pong in Northwest DC with a gun [almost seven years ago today](https://www.washingtonian.com/2020/12/04/the-comet-ping-pong-shooting-was-four-years-ago-today-we-had-no-clue-what-was-about-to-happen/?ref=capitolcommunicator.com). But it’s of a piece with Musk’s recent praise for an [antisemitic conspiracy theory](https://www.cnbc.com/2023/11/16/elon-musk-calls-antisemitic-tweet-the-actual-truth.html?ref=capitolcommunicator.com) that has reportedly cost X, formerly known as Twitter, more than [$75 million in revenue](https://www.nytimes.com/2023/11/24/business/x-elon-musk-advertisers.html?ref=capitolcommunicator.com) and caused some media companies to [distance themselves from the platform altogether](https://www.cnn.com/2023/11/27/media/elon-musk-x-ads-reliable-sources/index.html?ref=capitolcommunicator.com).”

The Post did not state how much it spent advertising on Twitter/X. Twitter did not immediately reply to a request for comment.

The Post [joins a lengthy list of advertisers exiting X](https://capitolcommunicator.com/nearly-300-brands-cut-x-advertising/).