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# USA Today’s Ad Meter top-ten Super Bowl 57 ads
- URL: https://capitolcommunicator.com/usa-todays-ad-meter-top-ten-super-bowl-57-ads/
- Published: 2025-02-10T16:55:52.000Z
- Updated: 2025-02-10T21:09:05.000Z
- Author: Capitol Communicator
- Tags: Advertising, Awards, #wp-top-center-sponsored, #Import 2026-10-08 18:55

The 35th **USA TODAY** Ad Meter ratings for Super Bowl 57 have been announced. Here are the top-10 highest-rated Super Bowl 57 commercials, according to **USA TODAY** Ad Meter panelists.

####  10\. Workday: “Rockstar”

Workday’s cast of legendary rockers — Ozzy Osbourne, Gary Clark Jr., Joan Jett, Billy Idol and Paul Stanley — entertained fans with a relatable scenario, playfully reminding their co-workers that they are not, in fact, rock stars, despite the common office jargon.

#### 9\. Disney: “Disney100 Special Look”

Disney’s 100th anniversary celebration took the Super Bowl stage with a 90-second montage that led fans of all ages down memory lane. Now, Mickey can add another milestone to the century celebration: The spot is the highest-rated trailer or teaser in USA TODAY Ad Meter history, surpassing the trailer for King Ralph starring John Goodman in 1991.

#### 8\. He Gets Us: “Be Childlike”

“He Gets Us” campaign was spearheaded by The Servant Foundation, which does business as The Signatry, a Kansas-based donor-advised fund that aims “To inspire and facilitate revolutionary biblical generosity across generations to solve the world’s greatest problems.”

#### 7\. T-Mobile: “New Year. New Neighbor”

Zach Braff, Donald Faison and John Travolta delivered a nostalgic neighborhood singalong in T-Mobile’s Super Bowl ad, featuring reimagined lyrics to Summer Nights. (A fan’s observation: Travolta’s lines closely mirrored the part made famous by his late Grease co-star, Olivia Newton-John. Whether intentional or not, it was a fitting tribute.)

#### 6\. Bud Light: “Bud Light Hold | Easy To Drink, Easy To Enjoy”

Miles Teller, his wife, Keleigh, and their dog, Bugsy, formed another perfect trio on the Super Bowl 57 stage, dancing their way to the No. 6 spot in the ratings with this creative Bud Light ad.

#### 5\. PopCorners: “Breaking Good”

The Breaking Bad reunion — with a twist — featuring Walter White, Jesse Pinkman and Tuco Salamanca helped propel Frito-Lay’s PopCorners into the top five. Directed by the award-winning show’s creator, Vince Gilligan, the first-time Super Bowl advertiser was one of two rookies to secure a spot in the Ad Meter’s top five.

#### 4\. Dunkin’: “Dunkin’ ‘Drive-Thru’ starring Ben”

Affleck traded his roles as actor, director and writer for a shift as a Dunkin’ drive-thru employee in this commercial. There was just one problem—he didn’t exactly clarify to his wife, Jennifer Lopez, what he meant when he said he’d be “working all day.”

#### 3\. Amazon: “Saving Sawyer”

Amazon’s Super Bowl ad took fans on a relatable journey, showcasing the joys of having a dog during stay-at-home pandemic days—and the challenges that came when families returned to work, school or travel. Sawyer’s rebellious streak born out of loneliness was eventually resolved with a heartwarming solution: the arrival of another four-legged friend, winning over both his family and USA TODAY Ad Meter panelists.

#### 2\. NFL: “Run With It”

The NFL continued its strong performance in the Ad Meter ratings with this inspirational spot featuring flag football star Diana Flores. What begins as a routine sideline interview with Erin Andrews quickly escalates into a high-energy chase, with Cam Heyward, Aidan Hutchinson, Sauce Gardner, Jalen Ramsey—and even Flores’ mom—in pursuit.

#### 1\. The Farmer’s Dog: “Forever”

Thirty-five years after Dana Carvey and Jon Lovitz won the first USA TODAY Ad Meter with their American Express ad, Bear the dog and his owner made history in The Farmer’s Dog’s 2023 commercial.The emotional journey through life—set to Lee Fields’ classic song Forever—claimed the top spot in the ratings, outperforming perennial brands and making The Farmer’s Dog the first-ever pet food company to win Ad Meter.

It also marked the first sentimental ad to take No. 1 since Budweiser’s Lost Dog in 2015.