Baltimore integrated marketing agency Vitamin announced plans to move from Highlandtown to 720 Light Street, at the corner of Key Highway and Light at the gateway to Federal Hill.

After a search of properties across Baltimore City, the agency selected an end-of-block, 6,000 square foot, four-level commercial building located just steps from the Inner Harbor and Baltimore’s central business district. The building is undergoing an extensive renovation.

According to an announcement, the purchase of the new building and impending relocation from Eastern Avenue is the latest move in the agency’s strategic plan to evolve while showcasing an ongoing dedication to detail, integrated campaigns and modern digitally-focused capabilities.

“This new space is a testament to the incredible support we have had from our clients and the team in the past 17 years, all of whom have helped elevate Vitamin to its position among the region’s most respected agencies,” says agency CFO Mike Karfakis. “From the moment you walk in, there is an immediate impression that this is a modern, chic, cutting edge team with concentrated talent, that’s going to deliver highly-intelligent content suited for the digital marketing age in which we live.”

Employees will have access to a full kitchen and café space, espresso bar, game area, bathrooms on every level, roof access with 360-degree city vistas that include M&T Bank Stadium, Camden Yards, and Inner Harbor (and one of the city’s best spots to view fireworks), three glass-encased A/V-capable conference spaces for uninterrupted team collaboration and client meetings, and more than 40 windows to provide natural light and views that extend from Locust Point to Harborplace and beyond. And in keeping with Vitamin’s commitment to employee health and responsible environmental practices, the space will include interior bike racks for commuting cyclists, a shower for lunchtime workouts, and water filtration stations to help eliminate single-use plastics.

With more than half of Vitamin’s employees living in the city, the location also affords a variety of commuting opportunities with a Walk Score® of 95, a Transit Score® of 77 and Bike Score® of 86– all considered very good or excellent. It’s less than a mile from the Camden Station Light RailLink, a few hundred yards from Baltimore Water Taxi and Charm City Circulator stops and provides convenient biking and walking options. While the physical location was a key factor in the decision-making process, the new building is a greater indication of the maturation and progression Vitamin has undergone.

“The last two years have been a fantastic turning point for Vitamin,” says CEO Amanda Karfakis. “We’ve added some outstanding individuals to our creative and account services groups, expanded our leadership team with executive appointments. With this new location, our vision is to create a space to continue to build the teams under those leaders that will meet the needs of an increasing roster of clients whose relationship with us is long-term, metric-driven, and carries the expectation that their agency partner will consistently hit the mark.”

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