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# Washington Post launching video content partnerships with independent creators
- URL: https://capitolcommunicator.com/washington-post-launching-video-content-partnerships-with-independent-creators/
- Published: 2026-03-30T18:00:20.000Z
- Updated: 2026-03-30T18:00:20.000Z
- Author: Capitol Communicator
- Tags: Media, Video, #wp-top-center-sponsored, #Import 2026-10-08 18:56

**The Washington Post is launching “the first of many video content partnerships with independent creators** to reach new audiences with the same high-quality, trusted information you’re used to from The Washington Post,” wrote **Sara Goo**, president ot The Washington Post, on [LinkedIn](https://www.linkedin.com/pulse/introducing-wp-creator-sara-kehaulani-goo-uvuze/?trackingId=0APGLXUNjTG2zRILhU9NJA%3D%3D&ref=capitolcommunicator.com).

According to Goo, WP Creator will operate separately from our newsroom and Opinion section, “partnering with creators who have subject-matter expertise. We can help both consumers and brands find trusted messengers in today’s often chaotic media ecosystem with greater precision and scale.

“We’re jumping in because it’s time that the news media industry takes creators seriously. In fact, it’s long overdue.

“Our first show, “[Let’s Talk Numbers](https://www.youtube.com/watch?v=C-fqPPh8i5o&ref=capitolcommunicator.com),” just launched with creator J**C Rodriguez**, who helps his Gen Z audience learn to build wealth through man-on-the-street interviews about people’s everyday financial decisions. “Let’s Talk Numbers” will be published each week on JC’s social channels, our [new WP Creator channels](https://www.instagram.com/wpcreator/?hl=en&ref=capitolcommunicator.com) and will appear on the Washington Post’s Watch Tab.

“Over the next several weeks and months, we’ll be publishing new series with different lifestyle creators across topics such as personal finance, health and wellness, travel, entertainment and technology. With the help of our strategic partner, [ATTN](https://www.linkedin.com/company/attn/?ref=capitolcommunicator.com), our trusted creator partnerships and brand relationships enable us to provide the much-needed infrastructure to the creator economy.”