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Capitol Communicator reports that 28 percent of journalists are using AI and 20% plan to explore it, finds a new survey.

28 percent of journalists are using AI and 20% plan to explore it finds survey

by | Mar 12, 2024

AI is moving fast, but journalists are split on using it, states Muck Rack. Twenty-eight percent cited using AI in their workflow and 20% plan to explore it, according to results from a new Muck Rack survey.

Muck Rack’s seventh annual State of Journalism report, which surveyed 1,106 journalists on the current state of the industry, also found that those who are using or plan to use AI, are doing so for brainstorming (52%), research (51%) and drafting headlines (34%). However, nearly 60% reported that their newsroom has no AI use case policy.

According to Muck Rack, journalism “continues to face challenges, with about one-third of journalists expressing concerns about lacking funding and trust in journalism, consistent with last year’s findings. More than one-third reported layoffs or buyouts at their organizations last year and 30% reported turning to LinkedIn for job opportunities when layoffs hit.”

“It’s a difficult time for many journalists with layoffs and buyouts happening far too often, and our research found a gap between workload and compensation, with most journalists working overtime and wages stagnating,” said Gregory Galant, cofounder and CEO of Muck Rack. “Using AI for tasks like research and brainstorming may help offset shrinking newsrooms, but more support and funding are needed to ensure a free and independent press endures.”

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Capitol Communicator

Capitol Communicator is a unique online and offline resource for Mid-Atlantic advertising, marketing, public relations, digital and media communications professionals. The e-magazine, e-newsletters and events bring together communications professionals, fostering community and providing important information; news; trends; education; and opportunities for networking, career enhancement, business exchange and showcasing great work. Stay current by subscribing to our newsletters by clicking on the subscribe link in the footer of this website and by checking in regularly with Capitol Communicator.


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