Agency Updates: Adfero, Warschawski and Antihero and Future View

Adfero adds Teressa Wykpisz-Lee as Senior Vice President and Public Affairs Practice Lead. In this role, states a release, Wykpisz-Lee, shown above, “will oversee Adfero’s Public Affairs Practice, driving innovative strategies for existing clients while spearheading new business and growth opportunities for the firm.”  Before joining Adfero, Wykpisz-Lee served as Senior Vice President of Public Affairs at Weber Shandwick, where she led corporate campaigns in the energy and broader public affairs sectors. Her previous experience includes critical roles at the U.S. General Services Administration, U.S. Department of Energy, Accenture, and Exelon. In addition to expanding its public affairs team, Adfero adds Steve Roney as Vice President, Digital Strategy.

Warschawski adds EPOCH Senior Living to its client roster. Warschawski will create integrated marketing campaigns for EPOCH’s select Bridges and Waterstone communities with a focus on paid digital to support EPOCH’s growth and boost its brand presence throughout the Northeast region. Terms of the deal were not disclosed.

Antihero and Future View have united, states a release, “to redefine event storytelling by bringing together a high content production pipeline and a state of the art events pipeline under one banner. Antihero, an award-winning creative video and content agency, based in Baltimore and the DC Metro area, proudly announces a groundbreaking collaboration with Future View, a leader in live event production. This collaboration seamlessly blends Future View’s extensive event expertise with Antihero’s cinematic know-how, offering clients a unified, creative, and technical team dedicated to delivering immersive show-stopping storytelling experiences in parallel with events production.”