Agency Updates: ROKK Solutions, Nahigian Strategies and Weber Shandwick
Annaleigh Mills joins ROKK Solutions as Data & Insights Director, leading its Data Science practice. Mills, shown above, previously served as the research manager for APCO’s AI & Intelligence division, developing data-driven approaches and products that addressed various strategic and analytical challenges. She will lead ROKK’s data science and insights practice, integrating data and analytics tools.
Nahigian Strategies adds Ashley Wright as Account Associate. According to the agency, she bringing a strong background in strategic communications, digital marketing, and brand storytelling. A graduate of the University of Wisconsin–Madison, she previously worked with clients across industries ranging from life sciences to lifestyle brands, with roles at Real Chemistry, 1AB Media, and more.
Weber Shandwick launched Weber Advisory, a global unit focused on delivering counsel for C-Suite leaders navigating high-stakes external affairs challenges. Weber Advisory is designed, states a release, to address rapidly shifting demands of the corporate landscape – combining strategic communications with cultural insights to empower organizations to thrive amid volatility.
