Agency Updates: Warschawski, AltaVista Strategic Partners and Red Bird Marketing

Warschawski adds Maddie Steinohrt as Director of Digital. In this role, Steinohrt, in photo, will lead digital media strategy and performance across client accounts, with a focus on paid media, campaign optimization, performance analysis and data-driven growth. Steinohrt, states a release, brings nearly a decade of experience in digital marketing, specializing in paid search, performance optimization, client strategy, and team leadership. Most recently, she served as Associate Director of Paid Search at BarkleyOKRP, following the agency’s acquisition of Adlucent, where she advanced through a series of increasingly senior roles in paid search and account management.  Prior to BarkleyOKRP, she held a series of digital marketing roles at Adlucent, SmartTouch Interactive, and Audience Media Group.

AltaVista Strategic Partners is opening an office in Tampa, Florida. The new location builds on 15 years of growth from the company’s Baltimore headquarters and will help AltaVista strengthen relationships with businesses throughout Florida and the Southeast. The Tampa office officially opens October 15, 2026, following AltaVista’s 10th consecutive year on the Inc. 5000 list of America’s fastest-growing private companies. Founded in 2011, AltaVista Strategic Partners, states a release, has grown from a company focused primarily on contractor marketing into a full-service strategic partner serving businesses across a wide range of industries. The company provides database marketing, digital marketing, lead generation, consulting, and other growth-focused services to clients nationwide.

Red Bird Marketing launches in D.C. According to a release, Red Bird Marketing is a strategic creative firm founded by Jonathan Goldfuss, The agency states it helps technology, hospitality, and non-profit organizations—from startups to established brands—uncover the human story at the heart of their work and bring it to life across brand, web, and campaigns. The firm pairs AI-native speed with senior human expertise to help its clients get noticed by being unmistakably themselves. According to LinkedIn, Goldfuss learned the craft of marketing at some of the top companies in the world (Discovery, AOL, Expedia, Hilton, CarMax, etc.).Then, he states, “I learned the art from one of the world’s best storytellers, Chef José Andrés. In seven years working together, he taught me how to see through the noise to the essence of why your customers love you, and then to connect that emotion to your mission, and your mission to the world around you.”