Spirit of America, a nonprofit organization based in Arlington, VA, that “supports the safety and success of U.S. troops and diplomats serving abroad,” adds Alan Feldenkris as its first Chief Marketing Officer. Feldenkris will oversee the development and marketing and communications teams and be responsible for generating revenue and raising the visibility of Spirit of America through enhanced branding and marketing content, says a release.

Feldenkris was formerly Managing Director, Global Brand Marketing and Strategy, for The Nature Conservancy, the world’s largest conservation organization. He also served as Executive Director of Marketing and Branding at NPR and was the co-founder and CEO of  digital marketing firm Brand New World. He spent several years at AOL as Vice President, Interactive Marketing.

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