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Home » D.C.-Area Agency Updates: FORA Partners, Invariant and U.Group

D.C.-Area Agency Updates: FORA Partners, Invariant and U.Group

by | Oct 21, 2019

Obama White House alum Campbell Spencer and Republican campaign strategist and corporate consultant Max Hamel launched a public affairs agency called FORA Partners (“FORA”).  A release stated that FORA combines “actionable public opinion measurement, field-driven public affairs, and narrative and visual creative services to help clients navigate the dynamic intersection of reputation, Washington, and Wall Street.”  Spencer and Hamel will co-head the D. C. office and  Anders Christiansen, founder of the design and branding agency, Black, will provide creative and art direction for the firm’s clients.

Invariant announced the appointment of Stephanie Smith to lead the firm’s expansion into strategic communications. Smith joins bipartisan government relations and public affairs firm Invariant from MSL where she was most recently Global Chief Client and Development Officer. Smith brings more than 25 years’ experience in communications and journalism to her work on behalf of Invariant’s clients, focusing on brand positioning, consumer marketing, communications strategy, and issues management. An Emmy Award winning former producer for ABC News, Smith spent more than a decade in broadcast journalism, covering major breaking news, features, and politics.

U.Group, with offices in D.C., Crystal City, VA, and Portland, OR, took home top honors at 2019 MarCom Awards for its work with the National Law Enforcement Museum and NASA’s Earth Science Applied Sciences Program. The company was named a Platinum Winner in the Integrated Marketing category for its strategic prowess and creative execution of the museum’s widely shared Crimes UnCased campaign and earned a Gold for delivering NASA a powerful and interactive digital hub for its Space for U.S. initiative.  The platinum award-winning Crimes UnCased campaign consisted of devising an integrated ad campaign, creating an immersive museum experience, and forging local partnerships to reach new audiences and redefine the museum as a cultural hub in the District. 

 

 

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Capitol Communicator is a unique online and offline resource for Mid-Atlantic advertising, marketing, public relations, digital and media communications professionals. The e-magazine, e-newsletters and events bring together communications professionals, fostering community and providing important information; news; trends; education; and opportunities for networking, career enhancement, business exchange and showcasing great work. Visit www.capitolcommunicator.com to learn more.

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