B2B MarCom Summit set for Thursday
The D.C. region’s B2B marketing and communications community will convene Thursday at the Carahsoft Conference Center in Reston, VA. Forty-plus subject matter experts from numerous B2B brands, agencies and service providers will cover a spectrum of B2B marketing and communications topics impacting the industry. See the full list of sessions here.
Keynotes sessions include Rick Rudman, a legendary B2B leader in the D.C. area. Rudman is CEO and co-founder of Curbio, and formerly founder and CEO of Vocus, and CEO of Tracx. He will speak on “The View from the Top of the B2B CMO Role”. Hunter Montgomery, Katie Hollar and Brian Reed, leading B2B marketing and communication executives from leading D.C. area companies, will discuss their outlook for 2024 — and beyond.
Some reasons to attend:
- Meet leaders from the top and emerging brands
- Sessions on the latest ideas, technologies and trends in the ever-changing marketing, advertising and communications world.
Topics will include:
- Brand Awareness
- Personalization
- AI
- Agility
- B2B Social Media
- B2B MarTech
- M&A Brand Integration
- Generative Marketing Strategies
- Organic LinkedIn
- Lead Generation
- Thought Leadership
- B2B E-mail Marketing
- LinkedIn Ads
