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Home » Severn Sleigh Making the Rounds and Other Annapolis and Baltimore Updates

Severn Sleigh Making the Rounds and Other Annapolis and Baltimore Updates

by | Dec 16, 2014

– Severn Sleigh: Making the Rounds in Anne Arundel County For this year’s holiday season, Annapolis-based Severn Savings Bank pledged to give back to those who need it most and in a bigger way. Working with its agency, Weitzman, Severn launched a pop-up truck campaign featuring the “Severn Sleigh.” Appearing at local establishments around the county, the Sleigh team is surprising and supporting local businesses and their patrons by picking up tabs, giving away prizes and generating buzz about their stops via social media and the hashtag #SevernSleigh. At the end of each day, the Sleigh made donation deliveries for Toys for Tots, Bay Community Support Services, Arundel House of Hope, and the SPCA, YWCA, and Boys and Girls Club of Anne Arundel County.

– Kristi Halford joins the Economic Alliance of Greater Baltimore as director of marketing after serving as senior account executive at Nevins & Associates.

LeAnne Matlach is now marketing and community engagement director for Baltimore web and mobile app developer SmartLogic. She was previously a news reporter with WNEW radio and WBOC-TV.

– Dionne Joyner-Weems was promoted to VP of marketing at Visit Baltimore.

About the Author

Jeffrey Davis

Jeffrey A. Davis, APR has more than 25 years of news media and national public relations experience and heads J. Davis Public Relations, LLC, a PR and social media consultancy. A three-time PRSA Maryland president, he serves as Maryland regional editor for the Capitol Communicator and is co-founder of Podville Media in D.C. where he co-hosted the "Practically Social" podcast. He began his career as a reporter at daily newspapers in Ohio, New Jersey and at the Capital Gazette in Annapolis.

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