Home » Maryland Updates from Weber Shandwick, Van Eperen, Nevins and idfive

Maryland Updates from Weber Shandwick, Van Eperen, Nevins and idfive

by | Dec 19, 2019

Weber Shandwick, a leading global communications firm, announced the promotion of four employees in the firm’s Baltimore office.

  • Hee Suk Ko was promoted to Vice President on the digital team. She leads digital strategy and program implementation for clients in the business-to-business, technology and energy industries.
  • Rachel Tracey was promoted to Senior Manager on the digital team. She leads the planning and execution of B2B marketing and sales enablement campaigns for clients across various industries.
  • Kaitlyn McCoach was promoted to Manager on the digital team. She manages digital and fully integrated marketing programs for clients in the technology, healthcare and transportation industries.
  • Kelsey Reinboldt was promoted to Designer. She leads creative design projects for corporate, institutional and government clients that span digital, print, broadcast, out-of-home and collateral communications.

Also at Weber Shandwick, Kelly Curtin is now digital senior manager, joining from R2integrated, and the agency was recognized with five platinum and gold awards in the international 2019 MarCom competition. With client partner BWI Marshall Airport, Weber Shandwick won a platinum MarCom Award for the airport’s “We’ll Take You There” marketing campaign. With client partner Constellation, Weber Shandwick won platinum MarCom Awards in the strategic communication category for Constellation’s “Many Questions, One Answer” brand campaign and in the B2B lead generation category for the company’s centralized marketing program.

Emily McDermott, account supervisor with Maryland PR and strategic communications firm Van Eperen, is the recipient of the Paul E. Welsh Award from the Public Relations Society of America Maryland Chapter. The coveted award is presented annually to a PR practitioner with at least 10 years in the profession whose work embraces and exemplifies Paul Welsh’s talent for developing and implementing creative and effective solutions to the most challenging issues in public relations. Welsh was an innovator in what was still a very new field, and in 1939 he created the slogan, “Maryland – America in Miniature.”

Also at Van Eperen, the agency has been certified by the State of Delaware as woman-owned small business. The certification letter from the State of Delaware Office of Supplier Diversity officially designates Van Eperen as a Women Business Enterprise (WBE) and as a Small Business Focus (SBF).

MDV Interactive added Lisa Wurfl-Roeca as a partner in the company. She has spent the last 18 years as co-owner of StepForward Creative and was the creative director for Gr8.

Nevins & Associates in Towson announced Mitchell Schmale has rejoined the agency as senior vice president. In this role, Schmale will oversee clients in areas of media relations, strategic communications, advertising, and digital media. He returns to Nevins & Associates after nearly 12 years at Maroon PR where he most recently served as chief operating officer.

Joining idfive as senior media strategists are John Love and Tracy O’Hare. Love, who spent five years in the media industry, brings expertise in media planning, market research, digital and traditional media such as broadcast, radio, and out-of-home. O’Hare, who’s worked across media, marketing and web development, has an intensive digital background, with expertise in paid search, SEO and social media.

About the Author

Jeffrey Davis

Jeffrey A. Davis, APR has more than 25 years of news media and national public relations experience and heads J. Davis Public Relations, LLC, a PR and social media consultancy. A three-time PRSA Maryland president, he serves as Maryland regional editor for the Capitol Communicator and is co-founder of Podville Media in D.C. where he co-hosted the "Practically Social" podcast. He began his career as a reporter at daily newspapers in Ohio, New Jersey and at the Capital Gazette in Annapolis.


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