BRANDITO acquires Inkwell Global Marketing

BRANDITO, a marketing services platform based in Richmond, VA, acquired Inkwell Global Marketing, a promotional merchandise agency based in Manalapan, NJ.

According to a release: “This strategic acquisition further strengthens BRANDITO’s position in the promotional products industry, while deepening its presence in the critical northeast market. This transaction represents BRANDITO’s second acquisition since receiving a strategic growth investment from Monroe Street Partners in August 2023.

“Founded in 1986, Inkwell Global Marketing has established itself as one of the nation’s top promotional merchandise agencies, serving major brands across various industries with innovative branded products, web stores, embroidery, digital printing, warehousing, fulfillment and creative design services. With a reputation for exceptional client service, Inkwell brings decades of expertise to BRANDITO, empowering the combined company to deliver enhanced value, expanded capabilities and a superior customer experience to our enterprise clients.”

“We are excited to welcome Inkwell into the BRANDITO family,” said Michael Lovern, BRANDITO’s founder and CEO. “Inkwell’s commitment to quality, creativity and client satisfaction aligns seamlessly with our mission to create a better buying experience. This acquisition enhances our ability to serve enterprise clients with comprehensive, high-impact promotional strategies and positions us for continued growth in a dynamic industry.”

Steven Marder, CEO of Inkwell Global Marketing, added, “Joining forces with BRANDITO represents a significant opportunity to elevate our service offerings and reach new markets. We are confident that BRANDITO’s innovative platform and shared vision will drive continued success for our clients and team.”

Marder will continue in a strategic advisory capacity and BRANDITO will maintain Inkwell’s existing office and distribution center in Manalapan, NJ.