MGH promoted four employees within its interactive, media and public relations/social media teams:
Kristi Betz has been promoted to vice president, public relations and social media account director;
Katie Cresswell is now vice president, interactive operations director. She leads the agency’s interactive department and oversees interactive efforts, including website development projects;
Melissa Gray to vice president, integrated media. She oversees all digital media efforts on behalf of clients, as well as manages traditional media efforts for a variety of accounts; and,
Lane Routzahn is now social media marketing account executive. She supports social media efforts for several accounts, including Great American Cookies, DASH IN and Vectren.
GKV added four new employees:
Lauren Bottaro was named public relations account executive, joining from the Pennsylvania Lottery where she was public relations specialist and social media manager;
Previously a marketing intern for Chevy Chase Trust, Caraline Brown is now public relations assistant account executive;
Former GKV intern Marisa Daeschner is now assistant account executive; and,
Kristin Quinn, assistant account executive, joins from The Green Turtle Towson where she was marketing manager.