Buzz in Baltimore: idfive Adds Four Higher-Ed Clients; News from MGH and Warschawski

Baltimore-based idfive is providing marketing and web services to four new higher-education clients: Howard University, George Washington University, Brandeis University and the University of Dallas.  idfive will provide strategic website consultation for George Washington University’s Milken Institute of Public Health. For the University of Dallas, idfive will redesign the school’s website, and for Howard University, idfive will consult on website architecture in addition to graphic design service and website marketing research and strategy. For Brandeis University’s Heller School For Social Policy And Management, idfive will develop a lead recruitment and communications strategy, in addition to design and web development services.

MGH in Owings Mills announced it has been selected by The Great Courses and The Greene Turtle Sports Bar & Grille for social media services. MGH has provided a variety of marketing services for The Greene Turtle since April 2014 and now adds social media. For The Great Courses, MGH will provide social media consultation and content development as well as social advertising campaigns and a new influencer program.

Also at MGH: two new employees and four promotions are announced for the interactive, public relations and social media departments. Kristi Betz joins from Delucchi Plus as an account director; and former intern Lane Routzahn joins as social media marketing account coordinator. Promotions at MGH include: Kelly Cahill to public relations account manager; Heather Douglas, social media marketing account manager; Abbie Nowak, social media marketing account manager; and, TJ Sanders, associate interactive strategist.

At Warschawski in Mount Washington, Lauren Scheib joins as design director. She was previously at Stoller & Company in Baltimore.

[Photo: National Aquarium]