Advertising

The number of marketers with in-house agencies has grown substantially over the past five years among members of the ANA (Association of National Advertisers), according to an ANA survey. The study, “The...

MONDAY, OCTOBER 15 AT 8:30AM Porter Novelli // 1615 L St, Washington, DC 20036 What to expect: Breakfast Lecture RSVP here. As brands and influencers look to earn consumers' trust, it has become...

TBC President Nichole Baccala Ward was named one of the Baltimore Sun's Women to Watch in 2018. “We’ve gone beyond working with the marketing department to work with CEOs,” Ward told The Sun. “It’s...

Crosby Marketing Communications announced the promotion of three members on its social media team. Jeff Koslofsky has been promoted to Social Media Supervisor, Ashley Butler to Senior Social Media Strategist...

This summer, Maryland state transit agencies refused to run the White Coat Waste Project ad, above, criticizing the USDA’s taxpayer-funded kitten laboratory on public buses and trains servicing the...

Capitol Communicator's Mid-Atlantic Marketing Summit last week featured a panel of recruitment experts discussing the latest trends in hiring. The panel was moderated by Mike Gardner, Three Seas, and the...

Hunt Valley based imre has acquired Los Angeles-based JMPR. JMPR will retain its brand as an imre division, and JMPR founder and CEO Joseph Molina and his leadership team will be integrated into imre’s...

A series of new videos from creative agency SmithGifford for its client PETA (People for the Ethical Treatment of Animals) that are designed to raise awareness of how cows used for dairy are treated to obtain...

Trust. Authenticity. Fake News. Transparency. These are words that keep marketers, advertisers, copywriters, designers, social media managers, journalists and media planners up at night. Why? Because a...

After some promising advertising results this year, expect TV advertising to sink back into a decline in 2019 -- as digital advertising continues to soar, reports Television News Daily, which added that...