Four Organizations Challenging Proposed “Devastating” D.C. Sales Tax on Advertising and Sales of Personal Information Guest Columnist July 13, 2020 Advertising, B to G, Top Center SponsoredAccording to four organizations - AAF, American Advertising Federation DC, Maryland-DC-Delaware Broadcasters Association and MDDC Press Association - with less than 24 hours’ notice and no opportunity for...
D.C. City Council Approves 2021 Budget Proposal that Includes Ad Tax Capitol Communicator July 7, 2020 Advertising, B to G, Bottom Left SponsoredThe American Advertising Federation reports the District of Columbia City Council unanimously approved their 2021 budget, which includes a three-percent tax on advertising. This is not a final passage as...
Google Removes Ads Promoting False Voter Information and Scams Capitol Communicator June 30, 2020 Advertising, Social Media, Upper Left SponsoredGoogle has removed ads promoting false information and scams related to voting, reports Marketing Daily, which adds that "the search giant said it took the action after being informed about a new analysis from...
Starbucks Joins Growing List of Companies Cutting Social Media Ads Capitol Communicator June 28, 2020 Advertising, B to B, B to C, Upper Left SponsoredStarbucks is joining the "chorus of major brands" withdrawing ads from social networks to highlight complaints about online hate speech, reports Engadget. The coffee chain announced it would “pause” ads on...
GEICO Pulls “Fort Pillow” Ad Capitol Communicator June 24, 2020 Advertising, Top Center SponsoredHistorian Bob O’Connor could not believe the GEICO ad was still on the radio, reports The Washington Post, "but there it was. The spot hawking homeowners insurance featured a woman talking about building a...
Quaker Oats to Remove Aunt Jemima Image from Packaging and Rename Brand Capitol Communicator June 17, 2020 Advertising, B to C, MarketingQuaker Oats will remove the controversial image of Aunt Jemima from its line of maple syrups, pancake mixes and other foods starting at the end of 2020, and a name change will happen at a later date, reports...
D.C. Creative Community Equality Survey Underway Capitol Communicator June 16, 2020 Advertising, MarketingThe American Advertising Federation (AAF DC), the American Marketing Association (AMADC) and the American Photographic Artists (APA DC) are bringing together the D.C. creative community on July 15 to continue...
Marketing Business Needs “Radical Transformation” Says Linda Yaccarino, Chairman for Advertising and Partnerships at NBCUniversal Capitol Communicator June 16, 2020 Advertising, Marketing, Top Center SponsoredLinda Yaccarino, chairman for advertising and partnerships at NBCUniversal, is calling for “radical transformation” of the marketing business in the face of cultural change around racism and the impact of...
Ad Spending Rebounding, Says MediaPost Capitol Communicator June 10, 2020 AdvertisingNew tracking data suggests that U.S. ad spending hit bottom and is beginning to rebound, says MediaPost, which adds that the data comes from "the fifth wave of ad executive polling conducted by Advertiser...
Smyth Jewelers Re-Engages MGH as Agency of Record Jeff Davis June 10, 2020 Advertising, AgencyMGH in Owings Mills announced that Smyth Jewelers, the largest jeweler in Maryland, has selected MGH as its agency of record. The agency will provide a wide range of services, including traditional and digital...
