Lürzer’s Archive, based in Vienna, Austria, just released their ranking of the top-200 best advertising photographers in the world and Cade Martin made the prestigious list. He told Capitol Communicator that he was “humbled and honored to be included” in the Lürzer’s Archive list.
Cade Martin, who is based in D.C., shoots nationally and internationally, and is the photographer behind Capitol Communicator’s popular “up close and personal” profiles, and we are proud and honored to have him as part of the Capitol Communicator team.
According to Wikipedia, “Lürzer’s Archive (also known as Luerzer’s Archive) is a bi-monthly magazine for the advertising industry which features advertising campaigns for print and TV from around the world. The magazine was founded in 1984 and has a global circulation of 38,000, and has been described as “one of the foremost advertising magazines in the world.”
“In an interview with editor-in-chief Michael Weinzettl, Romanian magazine Sapte Seri said, “Whether you enter the offices of a big advertising agency or a small creative boutique, invariably you will see somewhere on the white shelves a collection of Lürzer’s Archive. You don’t find these magazines in press kiosks, but those who work in advertising know them by heart. They are their tools for inspiration and small ‘innocent thefts'”.
“Since 1998 the magazine has also published Lürzer’s Archive Specials; volumes on photography, Illustration, packaging, product/music design and other creative fields. In 2011 they began to publish the 200 Best series, along with apps for iPhone and iPad.”
You can check out Cade Martin’s work here.