Whether you call them Pluralists, Neo-Digital Natives, or the Job Hopping Generation a new cohort of marketers is emerging and things will never be the same. We invited some of the area’s top millennials to give their thoughts on the future of the industry as their generation reaches maturity.

In Fresh Blood this week, Catherine MacNeal gives insight in to reaching millennials through social responsibility. Catherine also speaks about how privacy is driving the creation of new processes and the reinvigoration of old processes as well. Catherine also gives a shout out to the mentor who has helped her achieve so much already!

Produced and sponsored by Three Seas, a collective of creative boutiques with expertise in visual storytelling, creative strategy, sound and music.   Credits:  Production:  Cerebral Lounge;  Sound Design and Mix:  Clean Cuts; Creative Strategy:  Gigawatt Group; Custom Music: Noise Distillery.

Check out other episodes of Fresh Blood.