Consulting firm Trendline Strategies launches in D.C.

Trendline Strategies announced its launch as a consulting firm based in Washington, D.C. With a mission to redefine strategic consulting, states a release, Trendline Strategies “offers unique expertise in strategic advice, public affairs representation, and crisis management support. The firm is dedicated to fostering responsible business practices and driving sustainable gains for its clients. Trendline Strategies’ clients include the Business Roundtable and Public Private Strategies.
“Founded on the principle that strategic partnerships are key to thriving in today’s complex business landscape, Trendline Strategies brings over a decade of experience from both the public and private sectors. The firm’s innovative approach includes creating and leveraging coalitions to amplify client objectives and deliver substantial value.”
“Trendline Strategies is more than a consulting firm; we’re a partner in driving meaningful change and sustainable outcomes,” said Jonay Holkins, founder of Trendline Strategies. “Rooted in integrity, innovation, and collaboration, our mission is to advance responsible business practices and help organizations make a positive impact. With our diverse expertise and client-centered approach, we deliver strategies that not only achieve business goals but also benefit employees and communities. Our commitment to authenticity and excellence ensures that our solutions are both effective and aligned with our clients’ business objectives and values.”
Most recently, Holkins, shown above, served as the Senior Director of Policy & Corporate Initiatives at the Business Roundtable, where, states her bio, “she led the organization’s racial equity and justice agenda. Her responsibilities included overseeing initiatives on skills-based hiring, second chance employment, and fostering partnerships with Historically Black Colleges and Universities and the Thurgood Marshall College Fund.
“Prior to her role at the Business Roundtable, Jonay was Counsel for Congressman David N. Cicilline. In this position, she managed a comprehensive Judiciary Committee portfolio covering civil rights, election security, immigration, intellectual property, oversight and investigations, privacy, and technology. She also advised the Congressman on issues related to financial services and health care. She played a pivotal role in advancing the Congressman’s legislative objectives by drafting and analyzing bills, building strategic alliances, and preparing him for hearings and public appearances.”



