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Home » Cyphers Selected for Brand Development for Pinnacle Advisory Group

Cyphers Selected for Brand Development for Pinnacle Advisory Group

by | Jan 16, 2017

The Cyphers Agency announced today the agency will begin brand development work for Pinnacle Advisory Group, a private wealth management firm.

Pinnacle Advisory Group, founded in 1993, offers risk-managed strategies with a unique approach to active management and financial planning advice for each individual client. The firm works with professionals, corporate executives, business owners, entrepreneurs, and individuals and families with substantial and complex assets.

“After conducting an extensive research project, we are excited to apply the findings to a new brand strategy for Pinnacle Advisory Group,” said Darren Easton, agency vice president and creative director.

Michael Kitces, Pinnacle’s director of financial planning research, said, “We’re thrilled that Cyphers shares our dedication to increasing the awareness of the Pinnacle brand, and help us to reach and serve more clients on their path to and through retirement.”

Pinnacle works with more than 1,100 families and manages over $1.5 billion in assets for clients in the mid-Atlantic region, and around the world. The company is headquartered in Columbia Md., and has offices in Naples and Miami, Fla.

The Cyphers Agency, Inc., a Capitol Communicator sponsor, is an independent, full-service creative agency offering advertising, public relations and digital services with a focus on marketing strategy and brand development. Headquartered in Annapolis, Md., the agency works to promote regional and national brands in a range of industries including ADP, Seasons Pizza, Strayer University, Grain Foods Foundation, Capital Bank and Kay Apartments.

About the Author

Jeffrey Davis

Jeffrey A. Davis, APR has more than 25 years of news media and national public relations experience and heads J. Davis Public Relations, LLC, a PR and social media consultancy. A three-time PRSA Maryland president, he serves as Maryland regional editor for the Capitol Communicator and is co-founder of Podville Media in D.C. where he co-hosted the "Practically Social" podcast. Jeff is the regional representative of the national Public Relations Consultants Group (PRCG). He began his career as a reporter at daily newspapers in Ohio, New Jersey and at the Capital Gazette in Annapolis.

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