D.C.-area agency updates: Subject Matter, Social Driver and Forum One
Subject Matter announced an investment by Coral Tree Partners, a Los Angeles-based private equity firm. The partnership, states a release, will enable the company to add new capabilities to better serve client needs while accelerating Subject Matter’s growth. Daily business operations will continue to be overseen by Chief Executive Officer Nicole Cornish and Subject Matter’s founders. “The Coral Tree partnership marks the next chapter in Subject Matter’s story. We’ve proven that the combination of strategic thinking, creative ideas, and coordinated execution is a winning formula. With Coral Tree we have an opportunity to take it to the next level, crafting customized, creative strategies that deliver real time results and align with longer term strategic positioning and objectives,” said managing partner Steve Elmendorf.
The American Council on Education partnered with Social Driver on the #DoublePell digital advocacy campaign to galvanize voters and urge Congress to double the maximum Pell Grant. Working on a tight timeline, our team launched the #DoublePell visual brand and website. The result: More than 5,000 constituents contacted their members of Congress, sending a clear message about strong bipartisan support for higher education.
Digital consultancy Forum One announced the appointment of award-winning communications strategist Debra Silimeo to its Board of Directors. Silimeo founded the Silimeo Group after nearly two decades at Hager Sharp in executive roles, helping the socially-conscious communications firm expand its client roster and triple in revenue. In 2012, Silimeo helped establish collaboration between Forum One and Hager Sharp in support of “The Nation’s Report Card,” the US Department of Education’s National Assessment of Educational Progress. This collaboration continues today.
