For Mother’s Day in 2016, New York Magazine interviewed 11 kids about what it’s like to have a mom who is also a boss. Sophie Lefebure, daughter of Pum Lefebure, co-founder and chief creative officer of Washington D.C.-based Design Army, was among the children interviewed. Her answers, reports Adweek, “inspired Goodby Silverstein & Partners chief creative officer Margaret Johnson to create a panel that will cover the perspective of girls and what they think of powerful women in advertising.

““It was so interesting to read Pum’s daughter describing what her mom’s job was like,” said Johnson. “I enjoyed reading it so much that I thought it would make a great Cannes panel.”

“In June, at the Cannes Lions International Festival of Creativity, Lefebure and Johnson, as well as Leo Burnett chief creative officer for North America and CEO for Canada Judy John, will bring their daughters on stage for a panel, Daughters of the Evolution, moderated by documentarian and filmmaker Lauren Greenfield.

““It’ll be interesting to hear a girl’s perspective on what it’s like to have a working mom,” said Johnson.”
You can read the full Adweek story here.
(Photo by Pum Lefebure)

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