Fallston Group Chief Executive Rob Weinhold has co-authored a new book, “The Art of Crisis Leadership,” that, according to a press release, “showcases real-life crises, from the Ray Rice scandal that engulfed the NFL’s Ravens to the deadly shootings at Virginia Tech and the tragic Baltimore riots, to illustrate key learning points that will help companies and individuals alike during life’s most difficult times.”
The book is co-authored by New York Times best-selling author Kevin Cowherd, who spent 32 years as a features and sports columnist with The Baltimore Sun.
Weinhold, a former Baltimore police and U.S. Department of Justice executive, covers data breaches, social media attacks, natural disasters, financial distress, sex scandals and political vendettas — and how to both prevent and overcome them.
“I’ve seen crisis cost too many people their time, money, customers, careers – and in the worst case scenarios, lives,” said Weinhold. “Do we need to look any further than Flint, Mich., Johnny Manziel or Chipotle? In these increasingly uncertain and litigious times, when anyone with a recording device and Internet connection can wreak havoc on your brand, the issue is not if a crisis will occur, but when.”
Each of the book’s 17 chapters highlights a real-life crisis, many told directly by the individuals who experienced them.