GenNext Media, dba Surefire Local, Vienna, VA, has promoted Sadaf Atashbarghi-Nehr to Chief Marketing Officer.
According to a release, “Sadaf Atashbarghi-Nehr has a remarkable track record of driving growth and being recognized for her outstanding contributions to marketing, operations, and strategic development across various B2B SaaS industries. Serving as VP of Marketing at previous companies, Sadaf has supported two successful private equity exits, including Level Access (a JMI Equity and KKR company) and EveryAction (formerly a Insight Partners company and now a Apex Funds company). Sadaf has established herself as a visionary marketing leader.”
“Honored is an understatement to describe how I feel about promoting Sadaf to CMO,” said Michael Pierce, CEO at Surefire Local. “Her achievements as VP of Marketing over the past 4 years have set a new standard for our company and have driven exponential revenue growth that aligns with our vision for the future of Surefire Local. With Sadaf at the helm of our marketing initiatives, I am confident in our company’s ability to reach unprecedented levels of success, creating enduring value for our customers and brand partners.”
As CMO, Sadaf Atashbarghi-Nehr will be responsible for redefining Surefire Local’s marketing strategies, capitalizing on emerging opportunities in the industry, and deepening connections with its customers. With a customer-centric approach, Sadaf aims to harness the power of data-driven insights and innovative technologies to enhance the customer experience and build brand loyalty.
“I’m humbled and excited to take on the role of CMO at Surefire Local,” said Sadaf Atashbarghi-Nehr. “This promotion represents not only a significant milestone in my career but a chance to lead our exceptional marketing team towards even greater achievements. Together, we’ll drive our brand forward and shape an even brighter future for Surefire Local.”
Surefire Local, states the release, provides business intelligence marketing software for small businesses helping them attract customers, grow profits, and maximize efficiency. Through its flagship product, Surefire Local Marketing Platform™, locally-focused businesses of all sizes can remove digital roadblocks hindering growth, gain insights, and take action to attract and engage new and current customers through measurable, multi-channel marketing.
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