Now part of Fabric Meet Fabric
Advertising

Google, Facebook Agreed to Team Up Against Possible Antitrust Action, Draft Lawsuit Says, Reports WSJ

Capitol Communicator1 min read
Google, Facebook Agreed to Team Up Against Possible Antitrust Action, Draft Lawsuit Says, Reports WSJ

Facebook Inc. and Alphabet Inc.’s Google agreed to “cooperate and assist one another” if they ever faced an investigation into their pact to work together in online advertising, according to an unredacted version of a lawsuit filed by 10 states against Google.

According to The Wall Street Journal, the suit, as filed, “cites internal company documents that were heavily redacted. The Wall Street Journal reviewed part of a recent draft version of the suit without redactions, which elaborated on findings and allegations in the court documents.

“Ten Republican attorneys general, led by Texas, are alleging that the two companies cut a deal in September 2018 in which Facebook agreed not to compete with Google’s online advertising tools in return for special treatment when it used them.

“Google used language from “Star Wars” as a code name for the deal, according to the lawsuit, which redacted the actual name. The draft version of the suit says it was known as “Jedi Blue.”

“The lawsuit itself said Google and Facebook were aware that their agreement could trigger antitrust investigations and discussed how to deal with them, in a passage that is followed by significant redactions.”

More here.

Capitol Communicator
Capitol Communicator is a unique online and offline resource for Mid-Atlantic advertising, marketing, public relations, digital and media communications professionals. The e-magazine, e-newsletters an
More from Advertising
Thanks to our sponsors
GK5A Crosby Spurrier Elevation RP3 Yes& Response Labs Design Army Eli Meir Kaplan The Mather Group Storyfarm Higher Logic JD/PR Silimeo Group