Harold (Hal) Shoup, former Executive Vice President of the American Association of Advertising Agencies (AAAA) in D.C., died at age 94.  While at the AAAAs, he collaborated with industry and political leaders on legislative issues until his retirement in 2001.

According to his obit, his career was marked by important achievements. “He made a significant impact at Carr Liggett Advertising, starting as a copywriter and working his way up to President of the agency. Committed to regional development, Hal served for many years on the Greater Cleveland Growth Association.”

On March 7, 2001, in a tribute to Shoup, Representative Michael Oxley of Ohio, said in the House of Representatives: “Hal Shoup, one of the key leaders in the advertising industry, a man who is both a professional colleague and good friend of mine, is retiring and moving to his mountain top home in Marshall, Virginia.

“Hal is not actually a native of my home state of Ohio. He spent the first few years of his life in Michigan, but spent much of his
professional career as the head of one of the largest advertising agencies in Cleveland, Ohio. As president of Liggett-Stashower, he
played a major part in the rejuvenation of downtown Cleveland and was involved is the social and cultural rebirth of the area.

“When he moved to Washington in 1989 as Executive Vice President of the AAAA’s office, he brought with him the same reputation for
integrity and humor that made him such a leader in Cleveland. I should add, he also brought with him the same very effective golf game. Hal has been an insightful and thoughtful industry spokesman and a highly respected representative of the advertising agency business. I would like to extend to Hal Shoup warm congratulations on his retirement.”

Shoup died in his home in Herndon, VA. on July 31.