Bettina Inclán has been named NASA’s Associate Administrator for Communications. According to a release, Inclán comes to NASA with over 15 years of experience “as a communications specialist and strategist — building winning coalitions and crafting messages and crisis communications in the political, commercial and nonprofit spheres. She has worked with major technology firms and non-profit organizations, and has held senior roles with government leaders at the federal, state and local levels, including governors and within the U.S. House of Representatives.”
At NASA, Inclán will direct internal and external communications for the agency and serve as a senior advisor to the Administrator and other executive leaders. She is responsible for managing an agencywide staff of more than 100 that implements all aspects of NASA’s external and internal communications.
Prior to coming to NASA, states the release, she served as president and founder of Mira Mira Strategies, a public affairs and communications consulting firm working with organizations like RightNOW, a women’s empowerment nonprofit focused on developing female leaders. She has held senior roles with Governor Rick Scott of Florida and Governor Rick Snyder of Michigan, and was named the “Woman to Watch” by Running Start, an organization that inspires girls to run for public office. She has also been recognized by Latina Magazine, Cosmo for Latinas and Newsmax as one of the most influential Hispanics in politics in the country.