Major U.S. English-Speaking TV Networks Will Have “Dismal Year,” Says Television News Daily
As the end of the TV season draws near, the major five U.S. English-speaking networks are poised for another dismal year, according to one longtime Nielsen metric, reports Television News Daily, which added that “considering all the issues resulting from the COVID-19 pandemic, it might have been worse.”
The report also states: “With just a few weeks to go before the official end of the TV season, total prime-time viewers dropped 12% to a collective 21.6 million viewers versus a year ago, for CBS, NBC, ABC, Fox, and the CW, according to Nielsen-measured live program-plus-same-day time-shifted viewing.
“TV networks were plagued with late starts to the season for many prime-time shows, due to TV production delays. Nielsen data for this measure looked at the September 21, 2020-April 25, 2021 period versus the similar time period the year before.”
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