fbpx

Home » Most Americans See News Media Bias, Finds New Gallup Survey

Capitol Communicator has a report that readers put more trust In local news products than national, states new study.

Most Americans See News Media Bias, Finds New Gallup Survey

by | Apr 11, 2017

In a contentious political landscape, Americans increasingly believe the news media generally favors one political party over the other, reports Gallup, adding 62 percent of U.S. adults “say the media has a favorite, up from about 50% in past years. Just 27% now say the media favors neither major party.

“When Gallup last asked this question in February 2003, Americans were about evenly divided on the issue. Americans were also evenly split when the question was first asked in April 1995. In December 2000, in the midst of the election results recount between George W. Bush and Al Gore, slightly more Americans perceived partisan bias in the news media (51%) than believed the news media was politically neutral (41%).

“Republicans are mostly responsible for the increase in perceptions of partisan media bias since 2003. Currently, 77% of Republicans say the media favors one party over the other; in 2003, 59% of Republicans said the same. By comparison, 44% of Democrats now say the media plays favorites, unchanged from the 44% who said so in 2003.

“Gallup asked those who perceive political bias in the news media to say which party the news media favors. Almost two-thirds (64%) of those who believe the media favors a political party say it is the Democratic Party. Only about a third as many (22%) believe the media favors Republicans.

“This is not new. Americans who perceive media bias have always said the direction of that bias leaned in favor of the Democrats, although the percentage holding that view has varied. The gap was smaller in 2003 and 1995, but was more similar to today’s attitudes in 2000.”

About the Author

Capitol Communicator

Capitol Communicator is a unique online and offline resource for Mid-Atlantic advertising, marketing, public relations, digital and media communications professionals. The e-magazine, e-newsletters and events bring together communications professionals, fostering community and providing important information; news; trends; education; and opportunities for networking, career enhancement, business exchange and showcasing great work. Visit www.capitolcommunicator.com to learn more.

0 Comments

Submit a Comment

Your email address will not be published. Required fields are marked *

Sponsors

Brand Creep

Just wait for their annual review.

SEARCH FOR ADVERTISING, MARKETING & PR AGENCIES, PROFESSIONALS AND SERVICES

Find out more  Powered by COMMUNICATIONSMATCHTM

REGISTER.
CHOOSE AN AGENCY OR INDIVIDUAL DIRECTORY OR COMPREHENSIVE PROFILE PLAN.

Find out more  Powered by COMMUNICATIONSMATCHTM

REGISTER.CHOOSE AGENCY SELECT
TO REQUEST MORE INFORMATION & STREAMLINE RFPs

Find out more  Powered by COMMUNICATIONSMATCHTM

CAPITOL COMMUNICATOR CAREER CENTER SEARCH RESULTS (JOBS IN MULTIPLE LOCATIONS)

MEDIA KIT

Recent Comments

Categories

Events

 

SUBSCRIBE