Kristen Hudak has joined Conemaugh Health System as its director of marketing communications, with responsibilities in marketing, advertising, public relations and communications for the regional health care provider based in Johnstown, PA.

For the past six years, Hudak (in photograph) was the director of public relations for the Baltimore Orioles, where she oversaw public relations, media relations and communications. She previously served as a senior publicist with ESPN in both New York and Bristol, Connecticut, after beginning her career at a public relations firm in Washington, D.C.

Digital customer experience agency R2integrated in Baltimore announced Chris Hessler will join the executive team as Chief Sales Officer. Hessler will lead the national sales organization, “empowering digital experience strategy and providing executive vision to help clients transform and optimize their digital markets leadership.”

Most recently, Hessler held the VP of North America Enterprise sales role for FinancialForce, a leading Salesforce.com App Exchange Partner. Prior to FinancialForce, he spent nearly a decade with Adobe – successfully executing in both Digital Media and Digital Marketing sales roles.

Crofton-based integrated marketing agency The Cyphers Agency announces the addition of two new members to its digital marketing division team (Push ‘n Pull), and one new member to its account department. Abigail “Abbey” Adams has been hired as a digital marketing coordinator; Kayley Nagle is digital marketing coordinator; and Christine Schenk has been hired as an account executive to provide ongoing support to both the strategy and execution of multifaceted marketing campaigns for various clients.

“We are so thrilled to have Kayley, Abbey, and Christine joining the Cyphers team and look forward to watching them grow within the agency while bringing fresh perspectives and skill sets to our account and digital departments,” said agency Vice President Darren Easton. “2020 was a tough year for all, but we are looking forward to our organization’s future by adding talented individuals to our teams to continue providing clients with exceptional integrated marketing services.”

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