Whether you call them Pluralists, Neo-Digital Natives or the Job Hopping Generation, a new cohort of marketers is emerging and things will never be the same. We invited some of the area’s top millennials to give their thoughts on the future of the industry as their generation reaches maturity.

In this Fresh Blood segment, television publicist Hayden Cox gives us a glimpse into his work for the True Crime team at Investigation Discovery and how a sudden break in a criminal investigation can turn the best laid PR plans on their head.

Fresh Blood is produced and sponsored by Three Seas, a collective of creative boutiques with expertise in visual storytelling, creative strategy, sound and music.   Credits:  Production:  Cerebral Lounge;  Sound Design and Mix:  Clean Cuts; Creative Strategy:  The Gigawatt Group; Custom Music:  Noise Distillery.  Three Seas is a Capitol Communicator sponsor.

For more Fresh Blood and other profiles of communicators, visit: Profiles

 

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