Whether you call them Pluralists, Neo-Digital Natives or the Job Hopping Generation, a new cohort of marketers is emerging and things will never be the same. We invited some of the area’s top millennials to give their thoughts on the future of the industry as their generation reaches maturity.

This edition of Fresh Blood focuses on Matthew Mallen from Mobile Posse, who tells us about his experiences as a young professional working in the continually evolving world of programmatic advertising.

Fresh Blood is produced and sponsored by Three Seas, a collective of creative boutiques with expertise in visual storytelling, creative strategy, sound and music.   Credits:  Production:  Cerebral Lounge;  Sound Design and Mix:  Clean Cuts; Creative Strategy:  The Gigawatt Group; Custom Music:  Noise Distillery.  Three Seas is a Capitol Communicator sponsor.

For more Fresh Blood and other profiles of communicators, visit: Profiles