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Public Relations Specialists among most threatened by AI, states new study

Capitol Communicator2 min read
Public Relations Specialists among most threatened by AI, states new study

A new study measuring the use of generative artificial intelligence in different professions has just gone public, and its main message to people working in some fields is harsh. It suggests translators, historians, text writers, sales representatives, and customer service agents might want to consider new careers as pile driver or dredge operators, railroad track layers, hardwood floor sanders, or maids — if, that is, they want to lower the threat of AI apps pushing them out of their current jobs, reports Inc.

The Inc. report adds: “Why should anyone heed yet another of the myriad, sometimes conflicting reports in AI’s potential impacts on jobs? Because the researchers behind the new findings really know what they’re talking about. They all work for tech giant Microsoft, which is developing Copilot and related AI apps examined in the study. And those tools, the authors say, risk putting ticket agents and telemarketers out of work far sooner than orderlies and paving equipment operators.

“The Microsoft study comes as debate continues about the employment threats AI may pose to millions of people in clerical, administrative, communications, marketing, and other jobs.”

Executives of several tech companies, including AI developer Anthropic CEO Dario Amodei, have, states Inc., “alternatively cheered or warned about bots automating a wide range of work tasks, potentially eliminating up to half of all white-collar and entry-level jobs in the process. Other business leaders, notably serial entrepreneur Mark Cuban, believe the tech  generate even more new positions  will generate even more new positions than it erases by assuming a lot of repetitive drudge work.

“Microsoft’s new research doesn’t offer an opinion on the quantitative consequences on employment that AI will ultimately have. But it does provide clear indication of which 40 jobs are already using apps most frequently — and the contrasting 40 professions reflecting the tech’s lowest levels of penetration. The full text of their findings and the two rankings are available here.”

According to the post, these 40 jobs are most threatened by AI:

  • Interpreters and Translators
  • Historians
  • Passenger Attendants
  • Sales Representatives of Services
  • Writers and Authors
  • Customer Service Representatives
  • CNC Tool Programmers
  • Telephone Operators
  • Ticket Agents and Travel Clerks
  • Broadcast Announcers and Radio DJs
  • Brokerage Clerks
  • Farm and Home Management Educators
  • Telemarketers
  • Concierges
  • Political Scientists
  • News Analysts, Reporters, Journalists
  • Mathematicians
  • Technical Writers
  • Proofreaders and Copy Markers
  • Hosts and Hostesses
  • Editors
  • Business Teachers, Postsecondary
  • Public Relations Specialists
  • Demonstrators and Product Promoters
  • Advertising Sales Agents
  • New Accounts Clerks
  • Statistical Assistants
  • Counter and Rental Clerks
  • Data Scientists
  • Personal Financial Advisers
  • Archivists
  • Economics Teachers, Postsecondary
  • Web Developers
  • Management Analysts
  • Geographers
  • Models
  • Market Research Analysts
  • Public Safety Telecommunicators
  • Switchboard Operators
  • Library Science Teachers
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