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Readers put more trust in local news products than national, states new study

Capitol Communicator1 min read
Readers put more trust in local news products than national, states new study

Americans have a dismal view of the national news media, reports MediaPost.  

Only 26% have a favorable opinion, and 53% have an unfavorable one, according to American Views 2022: Part 2, a Gallup/Knight Foundation study.  And while 72% say national news organizations have the resources to report accurately, only 35% believe they are delivering information readers need.

Perhaps worse, continues MediaPost, while 35% feel national news providers care about the impact of their reporting on American society, only 23% believe they have the best interests of their audience at heart.

Local news providers fare better: 44% have high trust in them, while 31% have moderate trust and 18% have low trust. And 8% have no opinion.

More here.

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