Deana Fitzgerald and Toni Weaver have joined Response Labs. Deana joins as an Account Director on the Client Service team. With more than a dozen years of marketing experience, six of which were on the agency side, she’s no stranger to consumer and business marketing needs. Her most recent experience was with Bed Bath and Beyond as Manager of Marketing Activation leading planning, strategy and creative execution of omni-channel programs.
Toni has joined Response Labs as an Account Supervisor on the Client Service team. Toni has 10+ years of marketing experience driving messaging through CRM & other marketing channels. She was recently an Integrated Marketing Manager at Christmas Tree Shops LLC with a concentration in omni-channel marketing planning utilizing customer mindset trends, servicing the overall growth and restructuring of the brand’s content and sales performance. Prior to Christmas Tree Shops, she was involved in high-end event planning with Swatch Group.
“Adding these two is a huge gain,” said Jen Aldinger, Partner and Director of Client Service at Response Labs. “They both bring omni-channel experience for major retail brands, as well as processes and personality to the team.”
Response Labs is a Capitol Communicator sponsor.