Robert Strang joins WaPo as senior sales executive
Robert Strang is joining the WP Intelligence team as senior sales executive, where he’ll oversee revenue for new membership councils and professional subscriptions that The Washington Post plans to launch early next year.
According to The Post: “WP Intelligence is the name we’ve given our new professional products business, which will have both a membership tier and a professional subscription, built around several topic verticals we plan to launch in 2025. Robert will work across our Growth and Client Solutions teams and help build his own sales operation to create a revenue pipeline for growing this new suite of products.”
A native New Yorker, Strang started his career at the Wall Street Journal where he worked for the Corporate Communications team for WSJ’s parent company, Dow Jones. From there, he joined the Memberships Team where he helped build out WSJ’s Executive Membership product, including the creation of The CMO Network and expansion of The CEO Council.
He later moved to WSJ’s Live Journalism team where he built out their strategic partnerships and sponsorships. During this time, WSJ nearly doubled their sponsorship revenue and regained its foothold internationally as a top brand for business leaders around the world. In 2022, he moved to Google, where he worked as a Strategist for the Google Customer Solutions team. He returned to The Wall Street Journal in July of 2023, where he was C-Suite Sales Lead for The Journal’s Executive Memberships
More here.
