The Washington Post announced that Scott Weisenthal has been named head of The Washington Post Creative Group, a newly established team that includes WP BrandStudio, brand strategy, design and marketing operations. Under his leadership, the team will be focused on connecting The Post’s suite of unique storytelling and technology-led solutions to build programs and experiences that deliver business outcomes for brands.

Prior to joining The Post, Weisenthal oversaw the global creative & content strategy, as well as lead development and execution of marketing campaigns, for Marriott International’s portfolio, brands, and loyalty programs such as Marriott Bonvoy. Weisenthal has also served as Senior Vice President of the Content Innovation Agency at NBCUniversal, where he was a member of the NBCUniversal Marketing Council, Music Council and Symphony Council.

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