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Sinclair Broadcast Group Relaunches Digital News Site Circa

Capitol Communicator1 min read
Sinclair Broadcast Group Relaunches Digital News Site Circa

Sinclair Broadcast Group, based in Hunt Valley, Md, announced the relaunch of Circa, an independent digital news site “aimed at the new generation,” and hired John Solomon as chief creative officer.

According to TV NewsCheck:

“Solomon most recently was VP for content and business development for The Washington Times.
“As the largest producer of local news content in the country, our mission is to build on the legitimate news enterprise we have created, evolve how we connect with consumers and address changing news consumption habits,” said David Smith, Sinclair president-CEO.

“Circa, expected to re-launch in the spring of 2016, will remain an independent organization, funded by Sinclair and other potential investors. Its foundation will be built upon the intellectual property and technology of Circa News, the assets of which Sinclair acquired in August for $800,000. Circa News was a well-known online site admired for its ability to break down news stories to core, easy-to-follow components. In business for three years, Circa News reached 300,000 unique mobile users at its peak.”

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