Home » SKDK promotes Jasmine Hooks to COO

Capitol Communicator reports that SKDK promoted Jasmine Hooks to Chief Operating Officer.

SKDK promotes Jasmine Hooks to COO

by | Apr 18, 2024

SKDK promoted Jasmine Hooks to Chief Operating Officer (COO), where, states a release from the D.C.-based agency, “she will execute and manage the firm’s operational and day-to-day functions. Hooks, who has served as Deputy COO since September 2021, brings a wealth of experience in operations, government, human resources, strategic planning, and compliance to her new role. Hooks will be taking the reins from current COO, Jacqui Newman, who is moving on to pursue a new opportunity.”

“Jasmine becomes one of the few women of color to helm operations at a major communications firm, a milestone we celebrate with pride,” said Doug Thornell, CEO of SKDK. “After nearly three years with us, this promotion is a testament to her exceptional abilities and contributions. Her strategic vision and commitment to making SKDK an amazing place to work will continue to drive us. I also can’t say enough about my friend, Jacqui Newman, and her many contributions. She has been a tremendous leader, trusted partner, and wise counselor, and I am excited for her and her next opportunity. She will always be part of the SKDK family, and we wish her nothing but the best.”

At SKDK, states the agenchy release, Hooks has played a pivotal role in SKDK’s HR policy development, contracts, internal communications, employee relations, and talent acquisition. Prior to her role at SKDK, Hooks served as COO in Illinois Governor J.B. Pritzker’s administration, where she managed the state’s response to the COVID-19 pandemic, developed a comprehensive DEI framework, and established many statewide policies and procedures. Hooks held key positions in the Pritzker campaign. She is a Chicago native and a graduate of Marquette University.

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Capitol Communicator

Capitol Communicator is a unique online and offline resource for Mid-Atlantic advertising, marketing, public relations, digital and media communications professionals. The e-magazine, e-newsletters and events bring together communications professionals, fostering community and providing important information; news; trends; education; and opportunities for networking, career enhancement, business exchange and showcasing great work. Visit www.capitolcommunicator.com to learn more.


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