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Super Bowl Spots Sell for Millions, Making CBS the Game’s First Winner

Capitol Communicator1 min read
Super Bowl Spots Sell for Millions, Making CBS the Game’s First Winner

The 50th Super Bowl is set for Sunday, but there already may be a winner:  It’s CBS.

A 30-second Super Bowl ad is selling for as much as $5 million, the network president and chief executive Leslie Moonves said during an earnings call in 2015.

Fortune reported that’s 11% higher than the base price of $4.5 million that NBC charged advertisers during the previous Super Bowl, according to ESPN. Between 2005 and 2014, the price of a 30-spot has increased 75%, generating a total of $2.19 billion in sales.

You can check out some Super Bowl spots here.

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