Avoq Announces Leadership Additions
D.C.-based Avoq adds Jillian Goger, left in photo, as Senior Vice President, Group Creative Director. Based in Avoq’s New York office, Goger, states a release, “brings more…
Agency Valuations Being Positively Impacted by AI
AI is transforming not just how all agencies operate, but how buyers value them. For owners considering a sale in the next two to…
Key Takeaways from Loyalty360 Expo
Originally published by Response Labs. Reprinted with permission. A Response Labs team attended the Loyalty360 Expo in Orlando— a gathering of loyalty, CRM, customer…
Three must-know trends emerge from Luxury category at Cannes Lions Festival of Creativity, states Pum Lefebure, Design Army, and President of Luxury Lions
Pum Lefebure, co-founder and chief creative officer of DC-based Design Army, was President of Luxury category judging at this year’s Cannes…
Wikipedia Expert Josh Greene on How Brands Can Use the Platform to Support GEO and Online Reputation
By Issac Morgan Many companies and brands are eager to appear on Wikipedia, an online encyclopedia that can amplify visibility and, for some, carry…
Adfero, DC-based public affairs agency founded in 2004, closes its doors
Adfero, the DC-based public affairs shop that served the healthcare, technology and energy sectors, closed its doors on June 30, according to a…
Matt Marzullo named CEO of Ironmark
Ironmark announced that Matt Marzullo, right in photo, has been promoted to Chief Executive Officer. The appointment, states a release, “formalizes the leadership role…
Crosby named a ‘Top Workplace’ for 10th straight year
Crosby Marketing Communications has been named a “Top Workplace” for the 10th consecutive year. The award, states a release, “recognizes Crosby as one of…
GKV names VP of business development
GKV in Baltimore announced the promotion of Mark Gray to vice president of business development to “strengthen the agency’s commitment to strategic growth,…
Yes& acquires Modo Modo, expanding B2B marketing and Atlanta presence
Yes& acquired Modo Modo, an Atlanta-based B2B-focused agency recognized for its work across healthcare, fintech, manufacturing, energy and technology sectors. The…
AI Email Summaries: What Marketers Need to Know Now
Originally published by Response Labs. Reprinted with permission. The top inbox providers are now offering AI-generated email summaries to their customers, and despite…
RP3 Agency Wins Two Silver Clio Health Awards for “Take a Hike” campaign
RP3 has been awarded two Silver Clio Health Awards for its “Take a Hike” campaign with the Appalachian Trail Conservancy (ATC), a creative platform…
Agency Updates: News from Avoq, The Conafay Group and Yes&
Avoq won a National Gold ADDY in Branded Content & Entertainment for Online/Interactive at AAF’s 2026 ADMERICA Conference for its PBS “Viewers…
Yes& Invests in Higher Education with the Hire of Kimberly Hallman as SVP
Veteran marketer to lead the agency’s education and nonprofit practice Yes& announced that Kimberly Hallman has joined the agency as Senior Vice…
Northern Virginia Community College appoints RP3 as Agency of Record
RP3 has been selected as agency of record for Northern Virginia Community College (NOVA), part of the Virginia Community Colleges System, following a competitive…
