D.C.-Based AdImpact and Madhive Integrate Local Ad Intelligence to Help Broadcasters
By now you've seen political spending is set to top $11.6B this campaign cycle. That figure is brought to you by D.C. area ad measurement firm…
TV Advertising Snapshot Shows Why All Sports Will Become Streaming
Measurement of sales generated by TV advertising shows streaming outperforms cable and broadcast
The logic behind TV ads for auto insurance
Every time I watch a TV ad for an auto insurance company, I question why they are so disconnected from the products they are…
Meta Sued by Rhode Island Over Fraudulent Ads
Rhode Island is suing Meta Platforms for allegedly helping to "create and optimize" ads for contraband as well as ads that aimed…
Converse releases ads that “should not have happened”
It’s the summer of the big brand apology, and Converse just had its turn at the wheel, reports ADWEEK. The Nike-owned brand…
FTC takes “historic action” against multilevel marketing operator Amway for unfair and deceptive business practices, states FTC release
Amway Corp., one of the largest multilevel marketing companies in the U.S., and two of its affiliates—World Wide Group, L.L.C.…
BIA Forecast: Political Spending Lifts 2026 Local Ad Market to $186.1 Billion; First Look at 2027 Points to Continued Underlying Growth
BIA Advisory Services updated its 2026 U.S. Local Advertising Forecast, projecting total local ad revenue to reach $186.1 billion, up $1.6…
LG accused of invasion of privacy over TV data collection, states The Register
LG is again fending off allegations that its expensive consumer hardware gathers extensive information about users and their surroundings for the benefit of its…
Amazon sued over secret ad surcharge “scheme,” states FTC release
The Federal Trade Commission and 22 state attorneys general allege Amazon concealed unfair charges in its digital advertising auction pricing. An FTC release states…
Political Ad Reservations Top $1 Billion For 2026 Midterms, states Inside Radio
Political advertising is accelerating heading into the late-summer primary season, with campaigns, parties and outside groups now committing $1.2 billion in future…
Podcast industry moves toward standardizing how audiences are measured across audio and video
The podcast industry has taken its biggest step yet toward standardizing how audiences are measured across audio and video, with the Alliance for Measurement…
Gretchen Carswell, Immediate Past President of AAF DC, dies
Gretchen Carswell, Immediate Past President of the American Advertising Federation DC Chapter (AAF DC), died. According to an email that Lindsay Matthews, AAF DC…
YouTube now one of the most-used apps for podcasts
YouTube has become one of the most-used apps to consume podcasts, states an Inside Radio post, “as the streaming service has seen its…
Maola taps Storyfarm for “Farmer in the Fridge” campaign
Baltimore-based Storyfarm is behind the video and digital spots powering “Farmer in the Fridge,” the largest market-wide brand campaign in decades from…
Maryland Governor vetoes bill to steer state ad dollars to local media
Moore cites paywall restrictions, accountability concerns in rejecting Local News for Maryland Communities Act Maryland Gov. Wes Moore has vetoed legislation that would have…
