The first museum dedicated to celebrating the global advertising industry has been founded in NYC and will explore the intersection of creativity, culture and commerce.
“The advertising industry is constantly focused on the future, and our changing media landscape. What we don’t do as well is preserve the work which is so ephemeral, and recognize the innovations made in communication, design, and media.” Museum Founding Director Glenn Pajarito said “Advertising also transcends commercial marketing and has influenced product innovations, influenced politics, shaped cultural trends, educated and entertained over generations across the world.”
The nonprofit organization is currently in the planning stages, working with members of the advertising community and consumer brands on various items including fundraising, sponsorships and building the museum collection. The grand opening is planned for late 2019.
According to a release, the Museum of Advertising is committed to preserving and interpreting the historical collective works of the advertising industry through commercial artifacts, celebrated ad campaigns and their creators; exploring sociological and economical impacts; forges emotional connections between visitors and brands past and present; and enhances appreciation for the profound role advertising has played and continues to play in shaping culture, society and the economy worldwide.
The Museum of Advertising is a 501(c)(3) nonprofit organization based in New York City with thousands of artifacts in a growing collection founded by Pajarito, a Madison Avenue advertising executive who has served as Creative Director of multiple global ad agencies for over 100 of the world’s largest brands. Together with the Board of Directors, their goal is to give back to the vibrant advertising community and engage the public.
For more information, visit https://www.themuseumofadvertising.org