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Home » “Soaring” audience gains by Fox, CNN and MSNBC driven by viewer interest in Russia’s invasion of Ukraine

Capitol Communicator reports that major 24/7 TV news networks posted more gains driven by intense interest in Russia's invasion of Ukraine.

“Soaring” audience gains by Fox, CNN and MSNBC driven by viewer interest in Russia’s invasion of Ukraine

by | Mar 13, 2022

Major 24/7 TV news networks posted more soaring gains driven by intense interest in Russia’s invasion of Ukraine. Viewing rose 17% to a collective 7.09 million viewers for the most recent week, reports MediaPost.

MediaPost continues: “Fox News Channel — the leader among all cable TV networks — was up 12% to 3.56 million total viewers in prime time this past week (February 28 through March 6) versus the week before, according to Nielsen.

“CNN posted the biggest gains — up 24% to 1.84 million total viewers in prime time last week — second-highest among all cable TV networks. MSNBC was boosted 19% to 1.69 million prime-time viewers.

“Total day viewing hikes were more modest.”

More here.

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Capitol Communicator

Capitol Communicator is a unique online and offline resource for Mid-Atlantic advertising, marketing, public relations, digital and media communications professionals. The e-magazine, e-newsletters and events bring together communications professionals, fostering community and providing important information; news; trends; education; and opportunities for networking, career enhancement, business exchange and showcasing great work. Visit www.capitolcommunicator.com to learn more.

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