Van Eperen, an award-winning integrated communications firm, announced the addition of the Knollwood Military Retirement Community, owned and funded by the Army Distaff Foundation, as a new client. Knollwood is a top-rated provider of comprehensive, person-centered, state-of-the-art health and wellness care for retired military officers, their families and Uniformed Service Members.
Van Eperen will support Knollwood and ADF with public relations, digital marketing and advertising, social media, and executive leadership training services. Marketing of the retirement community includes celebrating Knollwood’s 60th anniversary with events, and a robust outreach campaign in 2019.
“As a firm dedicated to serving seniors in our health and science practice, our team of PR and Marketing pros are already shaping and telling the story about Washington, D.C.’s best kept retirement community,” said Laura Van Eperen, CEO of Van Eperen. “Together, we are raising the awareness of the Continuing Care Retirement Community (CCRC), its affordable, Independent Living options, and the health research studies taking place to test new, transformational care approaches for older Americans.”
Located on 16 acres in Northwest Washington, D.C., Knollwood is directly adjacent to Rock Creek Park, and in close proximity to medical care at The Walter Reed National Military Medical Center, and the countless cultural and historical activities offered in the nation’s capital city.
With offices in North Bethesda and in Baltimore, Van Eperen is as a Maryland-certified minority business enterprise (MBE) – disadvantaged business enterprise (DBE). The firm serves a number of health and science clients, which have included: Ingleside Retirement Communities, The American Association of Pharmaceutical Scientists, Society for Cardiology Angiography and Intervention, Select Medical, The Substance Abuse and Mental Health Services Administration, The American Geophysical Union, and Comprehensive Health Services. The firm also enjoys industry and business accolades, including being named one of Washington Business Journal’s Best Place Places to Work.