WaPo introducing “The Tech Friend” newsletter
The Washington Post is introducing “The Tech Friend,” a twice-weekly newsletter anchored by strategy editor Shira Ovide to help people understand and take control of technology to better serve their lives.
The newsletter will build off of the core value of “Help Desk,” The Post’s popular personal tech vertical, which serves as a trusted resource that empowers millions of readers. “The Tech Friend” will launch on November 22.
“In the year since we launched “Help Desk,” we’ve seen a large appetite for coverage that helps people understand how rapid changes in technology impact their lives. The demand for this content is clear across all ages, especially with younger audiences. More than half of existing Help Desk readers are under the age of 45,” said Yun-Hee Kim, personal technology editor at The Washington Post. “This newsletter felt like a natural next step in expanding this coverage as it provides busy readers the quick, easy and digestible tips they can immediately apply to common dilemmas such as how to use your technology more sustainably, or how to reset your relationship with social media.”
“More here.
ARTWORK: Washington Post
