fbpx

Home » WaPo’s ‘The 7’ launches as morning podcast targeting younger audiences

The Washington Post will premiere “The 7” podcast, hosted by Jeffrey Pierre giving listeners an essential digest of the stories they need to know to start their day in under seven minutes.

WaPo’s ‘The 7’ launches as morning podcast targeting younger audiences

by | Nov 2, 2022

The Washington Post is launching “The 7” podcast, hosted by Jeffrey Pierre, above, giving listeners an essential digest of the stories they need to know to start their day in under seven minutes.

“ ‘The 7’ is driven by a desire to put audiences first — catching people up on the news in a way that fits easily into their routine,” said Coleen O’Lear, head of curation and platforms at The Post. “We know young audiences are drawn to the ease and portability of audio, and by joining forces with our Audio and Next Generation teams, we intentionally built out a bespoke audio experience that delivers on those needs.”

This new podcast, to start on November 14, builds on the success of “The 7” flagship newsletter, which has gained nearly one million subscribers in the year since its launch. The podcast is a cross-newsroom effort, tapping the Audio, Next Gen and “The 7” teams.

The Post introduced a local version of the newsletter, “The 7 DMV,” and is exploring plans to expand further with regional-specific newsletters for other markets.

Pierre joins The Post from NPR where he held many roles over the years — most recently as an editor and producer for its education desk.

More here.

PHOTO: Carolyn Van Houten/The Washington Post

About the Author

Capitol Communicator

Capitol Communicator is a unique online and offline resource for Mid-Atlantic advertising, marketing, public relations, digital and media communications professionals. The e-magazine, e-newsletters and events bring together communications professionals, fostering community and providing important information; news; trends; education; and opportunities for networking, career enhancement, business exchange and showcasing great work. Visit www.capitolcommunicator.com to learn more.

0 Comments

Submit a Comment

Your email address will not be published. Required fields are marked *

Sponsors

Brand Creep

An army of one

SEARCH FOR ADVERTISING, MARKETING & PR AGENCIES, PROFESSIONALS AND SERVICES

Find out more  Powered by COMMUNICATIONSMATCHTM

REGISTER.
CHOOSE AN AGENCY OR INDIVIDUAL DIRECTORY OR COMPREHENSIVE PROFILE PLAN.

Find out more  Powered by COMMUNICATIONSMATCHTM

REGISTER.CHOOSE AGENCY SELECT
TO REQUEST MORE INFORMATION & STREAMLINE RFPs

Find out more  Powered by COMMUNICATIONSMATCHTM

CAPITOL COMMUNICATOR CAREER CENTER SEARCH RESULTS (JOBS IN MULTIPLE LOCATIONS)

MEDIA KIT

Recent Comments

Categories

Events

 

SUBSCRIBE