Reston’s comScore Inc. tapped board member Bryan Wiener as its new CEO, reports Washington Business Journal, which added that Wiener, current chairman of New York-based media agency 360i, “will be tasked with getting the audience measurement company on track after years of accounting irregularities and turmoil.

“My main skill set is growing businesses and positioning them in markets that are ever-changing,” Wiener told The Wall Street Journal. “If you build a high-growth, profitable business that’s different in the market, shareholders are going to be rewarded. That’s what the board hired me to do.”

“(The company) tracks television, movie and digital audience performance. It has been without a CEO since co-founder Gian Fulgoni stepped down in November. There’s been plenty of turnover in the C-suite and tumult with the company over the last two years after comScore began an internal investigation into its finances and was delisted from the Nasdaq.”

More here.


Leave a Reply

Your email address will not be published.